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Not a template that looks like every other sports facility. Build a site that reflects how your program actually operates — with pages, content, and booking all connected to your sports facility management software.
Rather have it done for you? Custom landing pages come with the Grow package — our team designs and builds a site that looks like yours, wired to booking, payments, and your baseball facility management tools.
Build your landing page block by block: hero, text, photo and text, cards, photo gallery, testimonials, numbers, questions, call to action, contact with a map, video, and footer. Move, duplicate, or restyle any section. No code.
Otherplatformsgiveyouatemplateandchargethousandstosetitup.Baselinegivesyouthebuilder—draginsections,pickyourcolors,asktheAIforchanges,andlaunchalandingpagethatlookslikeyours.Nottheirs.
An interactive map of every athlete you've sent to the next level, right on your website. Click a college's logo to see who went there. The ultimate proof of your program's impact.
Yourtrainersarethefaceofyourbusiness.Showwhoeachoneis,whattheyteach,andhowtobookwiththem—withashortlinktheycansendtoeveryclient.
Your Coaches page shows every trainer with their photo, bio, categories, and training videos. Families filter by category and tap Book now to go straight to booking, and each trainer has a short link to send to their clients.
Write articles in Baseline and publish them on your website. Link them to your programs, trainers, and events to build a web of content that climbs search rankings for baseball facility management terms and drives organic traffic to your facility.
Operators publishing 3+ articles earn 1.6× more — even though articles don't drive most revenue directly, they signal credibility and that you do the work.
Read the research: What Successful New Sports Facilities Do Differently →Whenparentssearchforbaseballtrainingnearthem,yourfacilityshouldbeatthetop.Setthetitle,descriptionandpreviewimageforeachmainpage,leteveryarticlegetitsownSEOtagsautomatically,andbuildacontentnetworkthatGooglecan'tignore.
Set the Google title, description, share image and favicon for each main page. Every article gets its search and share tags, URL and short link automatically. Build a custom landing page with AI help. Schedules, programs and booking come straight from Baseline, so your website matches what you are running.
Pick a main page, like home, booking, events, memberships or trainers, and set the title and description Google shows, the share image people see when the link is passed around, and the favicon in the browser tab. Pages you don't customize use your home page settings.
Write about what families ask you: off-season hitting, picking a travel team, getting ready for tryouts. When you save, Baseline turns the article's title, sub-title and image into its search and share tags, gives it a URL made from the title, and creates a short link. There are no SEO fields to fill in.
Build a custom landing page with drag-and-drop or by chatting with AI, and lay out articles and team pages with drag-and-drop. The rest of your website pulls schedules, programs and booking straight from Baseline, so it shows what is on the calendar today.
“We've gotten a ton of positive feedback since starting. The staff is always willing to help as quickly as possible and offers solutions to any issues.”
Build a form for each camp, clinic or tryout, share its short link anywhere, and see its views and submissions. Every lead arrives with their contact details and answers, ready for your staff to follow up.
Give each form a title, a subtitle and your own questions, like a child's age, their sport, or what they're interested in. Leads are saved with their name, email, phone and answers.
Every form shows how many people viewed it and how many submitted it, side by side. Compare your camp form with your tryout form at a glance.
Open a lead to see their contact details and answers. Mark them as contacted when your staff reaches out, so everyone can see who still needs a call. Write a new-lead email and Baseline sends it to each family when they submit.
Admins can be emailed whenever a new lead comes in, so nobody has to keep checking.
Turn on a lead popup for your Baseline website, or leave it off.
With your Google and Meta tags set up, each submission is sent to Meta as a Lead and to Google as generate_lead, so your campaigns can optimize for leads.
Examples use a fictional facility. Names and numbers are illustrative.
Facilities hitting 4+ of the 6 communication scorecard items — home-page videos, email & SMS marketing, a written mission, facility descriptions, staff bios, and articles — earned $69,894 in their first 6 months, vs ~$20,000 for facilities posting only the basics.
Read the research: What Successful New Sports Facilities Do Differently →Yourwebsiteshouldn'tbeaseparateproject.Itshouldbeconnectedtoyourschedule,yourtrainers,yourprograms,youralumni,andyourbookings—onesystemthatrunseverything,includingyouronlinepresence.
When a Google Ad drives a registration, Baseline traces that revenue back to the campaign that caused it.
Every training metric, CRM note, assessment, and video lives on one profile — visible to coaches, athletes, and parents.
When a member scans in, attendance is recorded and the check-in review shows their bookings, waivers, and any payments that need attention.
When a parent registers their kid, the roster updates, payment plans activate, and the coach sees a new player.
See how Baseline lets you build and manage your facility website without code — in one 20-minute tour.
Starting free. No credit card required.
Everything you need to know about our sports facility management software.
No. The drag-and-drop Site Editor builds your landing page from ready-made sections — hero, text, photo and text, cards, photo gallery, testimonials, numbers, questions, call to action, contact, video, and footer — and you can ask the AI for changes in plain words. Your lesson, rental, event, membership, and about pages are built for you. Everything is visual, no code required. Select plans also include task hours with our team if you want help with design.
Yes. Connect your custom domain and your entire Baseline website lives at your URL. Your booking pages, trainer pages, event pages, and articles all share the same domain — no redirects to third-party sites. Our team even handles the DNS setup for you, free — your domain stays right where you bought it, and we just point it at your new site.
An interactive map on your website of where your past athletes went to college. Each college appears on the map with its logo. Click a logo to see who went there — each alum has a name, photo, tags like class year and position, and their commit date. It's the ultimate proof of your program's results and a powerful recruiting tool.
Your Coaches page lists every trainer with their photo, bio, categories, and training videos, and families can filter it by category. Each trainer card has a Book now button that goes straight to booking, and each trainer has their own short link to share with clients.
Yes. Write articles in Baseline and publish them on your website — training tips, program news, event recaps, or anything that helps parents find you online. Each article gets its own URL, short link, and SEO tags, and you can star articles to feature them on your landing page. Link articles to your programs and trainers to build a content network that drives organic search traffic.
Pick a main page, like home, booking, events, memberships or trainers, and set its SEO title, description, share (preview) image and favicon. Pages you don't customize use your home page settings. Articles and event pages get their SEO tags automatically: an article's title, sub-title and image become its search and share details, and it gets a URL and a short link. Select plans also include direct consultation with our marketing team for SEO strategy and online reputation.
Build lead forms with a title, subtitle and your own questions. Each form gets its own short link to share on social media, embed on a page, or use as a landing-page button, and there's an optional website lead popup. Admins can be emailed when a lead comes in and can mark leads as contacted, so everyone can see who still needs a call.
Absolutely. Select plans include task hours with our team, who can help with page layout, branding, content migration from your old site, and SEO configuration — so you can focus on coaching while we handle the web design. Book a demo and we'll walk through which plan fits your facility.
